The Australian market is saturated


There are so many brands and products competing for shelf space and market share, it's beyond crowded, it's saturated. Brands are struggling to cut through the noise and get into shopping carts. Our product changes all that. 



Grow sales and brand awareness


Couple Enjoying Because You Matter Gift Box

Advent CALENDAR With a Twist

Every year, Australians purchase advent calendars in the countdown to Christmas. In the UK, advent calendars have evolved to include luxury cosmetics, wines, cheese and even rare whiskeys.


Trusted by the biggest brands

In 2017, David Jones, Kiehl, NYX, Benefit, L'Occitane, Clinique, Mecca, The Body Shop & Molton Brown were some of the many brands who successfully sold advent calendars in Australia. Many High Profile brands are seeing the opportunity to use this unique product format to reach new customers and grow sales. 


A proven opportunity

Because You Matter will be the first to release an advent calendar filled with a range of beauty products, quirky gifts and experiences. Because You Matter will also be the first to market the calendars as 'Year-round' gifts for any occasion.  


Liberty revealed how sales of the £175 Beauty Advent Calendar had broken a new record, becoming the most successful product in Liberty's 147-year history.

Source: Daily Mail UK

Liberty London's advent calendar sold out online in just one day. Hundreds of shoppers queue up for Liberty's £175 luxury advent calendar with 33 sold every MINUTE!

Source: Daily Mail UK

It’s a proven sales tool, and now brands can get involved without the massive investment in packaging development, marketing or distribution. Because You Matter will be the first to release advent calenders filled with a range of beauty products, quirky gifts and experiences. We’ll also be the first to market the calendars as ‘Year-round’ gifts for any occasion.
— Wendy James, Founder


Our Promise | Because You Matter

Your brand is important, you deserve a partner who will treat it like their own. 
We'll ensure that our packaging, marketing and communications are never compromised. We promise to keep our standards high. We commit to follow your brand guidelines for any notes/explanatory materials that accompany your product in the box.

You can feel confident and comfortable knowing that your products will achieve greater reach while maintaining the integrity  and consistency of your brand.

How to secure your brand in the gift box


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1. Request a meeting

We take the time to listen so that we can truly understand your unique brand. We'll never put two competing products in the same box.

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2. Showcase your products

Our calendar will sell in boutiques, pop-up's and online. we cover the marketing and distribution costs so you receive massive ROI and increased exposure. 

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3. Increase your sales

Your products will find their way to new customers. Your brand will experience increased word of mouth and social exposure. 

“ ... it gives me the opportunity to discover new brands that I have not seen before or I have the exclusive chance to access limited edition products from brands I already follow”
— Louise Radclyffe

Stop getting lost  in a crowded beauty market : A low-cost way to grow your sales

The Because You Matter gift box is a great way to amplify your marketing strategy into 2019. Low cost and low risk, it is a great way to increase sales.  You'll also have the ability to communicate additional offers and information about your product, directly to your target audience through a double page spread in our featured products magazine.